1. The point of the candle problem is to get people to think out side of the box.
2. It tested to see if someone works better for a reward.
3. If people want to perform better you reward them.
4. There is a difference between what science knows and what business does.
5. Motivation that comes from outside the person.
6. Motivation that comes from an internal source
7. Rewards increase our focus
8. Bonuses work when we are doing a straight forward task.
